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The past two decades or so has witnessed the increasing dominance
of neoliberal perspectives within international political, social and
economic thinking. This has particularly been the case since the
end of the Cold War, which seems to have triggered a decline of
alternative social and economic perspectives. The fall of the
Soviet Union was viewed as the triumph of individualist market systems
over collectivist state-managed systems of economic organisation, at the
same time sweeping away all alternative perspectives which may have lain
somewhere in between these polarities.
An equally triumphalist neoliberal tenor was also to be heard at the
outset of the East Asian economic crisis. Once again, the
superiority of individualism and 'free markets' were proclaimed over the
perceived deficiencies of Asian cultural collectivism and state-assisted
economic development. State participation and the apparent
'collusive' relationship between state and capital within the economies
of East Asia is viewed by many in the West as being at the 'root' of the
recent economic crisis.
The financial collapse in East Asia in 1997 and 1998 has allegedly
challenged the role of the state in development strategy. The
crisis is seen to be the logical consequence of the Northeast Asian
'developmental state' or Southeast Asian 'crony capitalism'. It
is argued that because the East Asian developmental state was so
successful, it led to over-production and sharp competition and
price-cutting, undermining the ability to repay loans, which had been
made recklessly.[1]
Other Western economists add to this patterns of state-capital
collusion, the existence of industrial policy, and excessive government
interference in the economy.[2] This, in essence, typifies
the neoliberal perspective on the causes of the East Asian crisis.
This essay shall attempt outline some of the cultural assumptions which
appear to underlie the Western neoliberal assessments of East Asia and
the crisis. Whilst there are many non-neoliberal perspectives on
the crisis and its causes, it is the neoliberal view of the world that
has completely dominated in the international media, financial
institutions and governments. Like all perspectives, there is a
cultural and historical basis that underlies it, and I shall give a
brief description of this before moving on to describe the perspectives
and contrasts that are encountered in the East Asian countries
themselves.
The neoliberal view of the world emphasises the role of market forces in
guiding economic activity, and more often than not, the role of the
state is viewed as antagonistic to the interests of the market, and as
an evil necessity for the provision of the minimal political
requirements for the secure operation business, trade and finance.
A principal assumption is that whenever markets are left to their own
devices without interference from state or particularist actors,
equilibrium will be achieved and returns thus maximised.[3] The role of the individual
within the economy, and the choices that individual makes, are given a
prominent place within this perspective.
The neoliberal perspective is not value neutral; neither is it
'cultureless'. It has a deep-rooted basis within the foundations
of what is now known as Western culture. Values associated with
Protestantism, industrialisation, and modernism have over the centuries
developed into the various cultural, social and economic perspectives
nowadays found within the contemporary West. The neoliberal
worldview has in recent decades overwhelmed all others, most importantly
those perspectives with their roots in the Western Left.
Socialists, social democrats and reformist liberals have for the most
part been exposed as being ideologically bankrupt, and a creeping
reductionism has nowadays made them hard to distinguish from their
neoliberal counterparts. The neoliberal discourse now so
dominates social and economic thinking that, in the absence of credible
alternatives, the remnants of the Western Left have now absorbed the
language of liberal capitalism.
The fall of the Soviet Union saw the defeat of capitalism's competing
universalism. Although other communist nation-states continue to
exist, for instance China, they have in general not attempted to
internationalise their ideology in competition with the dominant and now
triumphant capitalist worldview. In the years after the Second
World War there existed a choice of 'universalist' ideologies; newly
independent 'Third World' nations in particular became testing grounds
for the would-be hegemonies. The often-tragic failure of
socialist experiments in Asia and Africa in particular only served to
reinforce the apparent superiority of the market system and its
associated political and cultural baggage.
The rise of East Asia as a major economic region over the period of the
decline and fall of the Soviet Block can be seen as a key part of a
process of capitalist expansion, or using more recent terminology,
globalisation. Without the rise of East Asia, globalisation as a
recent recognisable phenomenon could definitely not have occurred.
In addition, the existence of a competing ideological universalism in
the form of the Soviet Union and its satellites would also have
prevented this latest spurt of capitalist expansion. The
disintegration of the Soviet Union and the emergence of the East Asian
economies were essential elements in the drive towards globalisation and
the ascendancy of the neoliberal perspective. The process of
globalisation itself is inextricably linked to the requirements of a
developing capitalist system of economic activity, and inseparable from
the neoliberal project.
Internationally, neoliberal perspectives have dominated the views of the
major economic powers and the organisations that represent them.
The World Bank and the IMF in particular have developed into major
international players in their own right. The cultural roots of
these organisations are firmly planted within the soil of Western
neoliberalism. As such, nations requesting monetary aid are naturally
obliged to interface with these organisations using the same cultural
protocols and conventions.
International business increasingly demands 'standardization' in the way
that business is conducted across national borders, and a great part of
this standardization has significant cultural implications.
Neoliberalism is not merely a particular capitalist perspective, but
rather a complete and dynamic worldview, arguably now almost identical
with contemporary Western cultural values and worldview.
The effect of financial globalisation upon the state has been to force
change upon this institution as a precondition for investment.
International organisations such as the IMF and World Bank have been at
the forefront of this ideological push, compelling not only developing
countries, but also developed industrial states to adopt the orthodoxy
or suffer the consequences.
More than at any time in the short history of capitalism, it is the
international financial market that now largely determines the economic
policies of national governments.[4] This market is driven by
neoliberal ideology, which, amongst other things, emphasises the `free
market', deregulation of the economic sector, dismantlement of the
welfare state, and the disengagement of government from the provision of
goods and services. Conformity to the demands of this ideology
has now become critical for the economic survival of nations. A
paragraph from the Washington Post concerning the Asian currency crisis
unambiguously expresses the position that states are expected to adopt
in relation to international capital:
[...] the solutions [to the currency crisis] are not
mysterious. They need sounder currencies, linked to the dollar, less
public spending, lower taxes and less regulatory red tape, borders that
are more open to trade and capital, and governments that are more
candid, less corrupt and less apt to meddle in the private sector.
[...] Markets enforce a more efficient discipline: A country that
complies with conditions hospitable to capital will get that capital,
which is continually scouring the globe, seeking the best returns.
[...] capital does not flee sound economies. [5]
The critical difference between the capitalism of the contemporary West
and that of the Asian East is fundamentally grounded in culture; the
individualism of the West versus the collectivism of the East.
The hyper-individualistic culture of the American vanguard of
neoliberalism has developed as a consequence of a specific set
historical conditions (as yet) without parallel in Asia. The
Industrial Revolution heralded the slow but systematic atomisation of
social structures in the West, seeing the breakdown of the extended
family and the development of the nuclear family as the basic
consumptive-productive unit within society. Post-industrial
societies have seen still further atomisation in which the basic
consumption-production unit has increasingly focussed upon the
individual, even those already aggregated within a nuclear grouping,
including children. Family relationships have become increasingly
transient and tenuous in nature reflecting the increasing focus upon the
individual and upon individual self-fulfilment within Western societies.
Consumerism, feminism,[6] and Hollywood, to name just
a few factors, have made significant contributions to this social
fragmentation over the past few decades and have probably contributed
much to the success and acceptance of the neoliberal model and its
associated hyper-individualism and supremacism.
East Asian cultures, by contrast, are still very much characterised by
collectivist values and by systems of patronage. Collectivism and
patronage together stress the vertical axes of human relationships, in
contrast to individualism and egalitarianism, which stress the
horizontal axes. East Asian patronage networks form the basis of
virtually all social, political and economic relationships. Power
distances between levels in the network are great, and flexibility of
movement within the network restricted by obligation and responsibility
to patrons and clients.[7]
Given these fundamental differences in outlook, it should come as no
surprise therefore that the systems and protocols of trade, business and
finance devised in the West should be very different to those developed
in the East. Quite simply, they do not interact naturally or
comfortably together. The cold, clinical separation of
private-public, personal-business realms within the West contrasts
sharply with the often (for Westerners) claustrophobic
interconnectedness and webs of obligation of the East. In the
East, roles and relationships in one social realm (the workplace, for
example) are transferred to all other social realms. Authority
relations in the West are limited in their scope and usually cannot be
transferred to other contexts.[8]
The relationship between patron and client is not contractual in its
nature; they are not buyers and sellers. The comparative worth of
the resources being exchanged may never be explicitly measured, and a
contribution by one party does not mean that an immediate and equivalent
contribution has to be made by the other party.[9] There is thus a wide 'grey
area' in the relationship that is open to constant renegotiation.
The cold, contractual, legalistic nature of Western business
transactions make clear distinctions between the personal and business
realms, not withstanding that there is, more often that not, an element
of mutual trust between the parties. In the West, the attitude 'a
deal is a deal' means that once an agreement has been reached and
signed, it is then generally closed for further renegotiation.
The West tends to emphasise textual agreements using the language of law
where rights and responsibilities are -- to the Westerner -- clearly
laid out in writing and binding no matter what the circumstances.
It has been observed that after a contract has been signed in Japan, the
Japanese may immediately request further changes. Contracts and
agreements in the East tend to be much less detailed, and contain much
more 'unwritten text' relying upon the context upon which the agreement
was made. Much more emphasis is placed upon flexibility; the
contracts are 'softer',[10] and rely upon mutual
understanding of the discourse that has occurred between the parties
over a period of time, and the trust and interdependency that has built
up between them.
The relative lack of a 'rules-based' system of business in the East
means that business relationships are often perceived by those in the
West -- and in particular by those who view the world through the
neoliberal perspective -- to be nepotistic, anti-meritocratic,
collusive, non-transparent and corrupt. And by these standards
they almost certainly are. Even within the East, the 'modernist
creep' of individualism amongst the emerging middle and educated classes
has meant a change in the way that some aspects of Eastern cultural
collectivism are now perceived. However, to give undue emphasis
to the views of this relative minority is to belittle the overwhelming
majority of people who still hold strongly to collectivist values and
who only perceive 'corruption' to be bad on those occasions when it
happens to disadvantage them. 'Corruption' does have its positive
aspects, a point I shall not develop here except to say that life in
many countries in East Asia is made considerably easier when bureaucracy
is short-circuited or neutralised with the payment of an additional
'fee'. 'Rules-based' systems when they are sometimes applied in East
Asia tend to be much more expensive, inflexible and -- to the average
person -- less than human.[11]
So, with these considerable cultural differences in mind, attention can
now be given to the proposition -- rooted in the neoliberal perspective
-- that the principal cause of the recent economic crisis in East Asia
was due to the collusive nature of capital and the state. Of
course, East Asia is by no means an homogenous entity; culturally,
economically, and socially East Asia is extremely diverse. The
only real point of cultural convergence between the nations of East Asia
is its relative collectivism when compared to the West.
The effects of the East Asian economic crisis were also by no means
evenly spread. In fact, the crisis had only four main casualties:
Thailand, South Korea, Indonesia, and Malaysia. The effects of
the crisis in the rest of Asia could be described as 'collateral', with
countries such as Japan, Taiwan, Singapore and Australia taking 'shocks'
rather than 'knockout blows' to their respective economies. The
Philippines was in a bad economic condition even before the onset of the
crisis, its economy falling from an already low base, thus the impact of
the crisis was not profound.[12]
It has been the Western neoliberal perspective that has been the most
influential in placing blame for the crisis upon the collusiveness
between state and capital. Frankel (1998), among many others,
points the finger at excessive borrowings and "a banking system based
excessively on directed lending, connected lending and other collusive
personal relationships."[13] In other words, Frankel
directly attacks the very basis of Asian finance and its collectivist
cultural foundations. He contrasts this state of affairs with
what he calls the 'US financial model', or alternately, the
'Anglo-American model', which emphasises "arms-length market
relationships". Frankel draws the conclusion that the lesson of
the Asian crisis is the superiority of the Anglo-American financial
model. Frankel explains: "The Asian model of corporate governance
tends in the direction of empire building, that is, the maximising of
market share, rather than what neoliberal economic theory says firms
should maximise, namely profitability."[14] Further, in the
'I-told-you-so' tones that seem to permeate his thinking on this matter,
he proclaims that "the rules of economics turn out to apply to East Asia
similarly to elsewhere".[15]
Other neoliberal economists such as Krugman give a more unemotive
account of the causes of the East Asian crisis, once again identifying
the collusive nature of the Asian capitalist system as a cause, but then
going on to identity the true roots of the Asian crisis:
There were warning signs aplenty. Anyone could have
told you about the epic corruption -- about tycoons whose empires
depended on their political connections and about politicians growing
rich in ways best not discussed. Speculation, often ill informed,
was rampant. Besides, how could investors hope to know what they
were buying, when few businesses kept scrupulous accounts? Yet most
brushed off these well-known vices as incidental to the real story,
which was about economic growth that was the wonder of the world.
Indeed, many regarded the cronyism as a virtue rather than a vice, the
signature of an economic system that was more concerned with getting
results than with the niceties of the process. And for years, the
faint voices of the sceptics were drowned out by the roar of an economic
engine fuelled by ever-larger infusions of foreign capital. [16]
More than anything else, the Asian crisis was less about economics and
more about confidence. For years the East Asian economic machines
ran not on the logic of the market, but upon faith. And like
religion, belief was required. East Asian economic growth became
an article of faith; something that was believed in rather than
logically analysed. Indeed, there was probably even an element of
'orientalism' on the part of economic players in the West, perhaps
believing that some 'other' logic prevailed in the operation of East
Asian economies, as Frankel sneeringly pointed out.
This same orientalism was probably responsible for Western markets
treating East Asia as if it were one homogenous economic unit, with
little regard to radical differences in the structure of the numerous
national economies of the region. There is not a lot to compare
between, for example, the South Korean economy with that of Thailand,
Malaysia or Indonesia. To conclude that the developmental model
of Northeast Asia is somehow invalidated by the crisis upon the basis of
South Korea's near-collapse is to exaggerate the impact of this one
factor. If the developmental state was to blame, why did not
Taiwan and Japan follow in South Korea's footsteps down the path of
financial crisis? Further, what interconnection exists between the
economies of Southeast Asia and that of South Korea?
In fact, the commonality of experience among the Southeast Asian
economies with South Korea is small indeed, apart from the fact that
they export some similar products. South Korea is both far away
from Southeast Asia, and structurally quite different, having long since
graduated from the highly labour-intensive products that still dominate
Southeast Asian exports. Krugman asks the same question, "How,
then, did Southeast Asia's crisis infect Korea - indeed, how did
'bahtulism' apparently mutate into an even more virulent strain by the
time it reached Northeast Asia? "[17]
Of all the economists, Krugman seems puts forward the most convincing
reason at the root of the East Asian crisis: panic.[18] What happened in East
Asia in 1997-98 was a 'self-fulfilling crisis'.[19] The East Asian economic
miracle seemed to have no end, but intelligent investors would know that
such high growth rates cannot be sustained indefinitely. For
them, it was simply a matter of waiting for the sign that the bubble was
about to burst before they would quietly move their money
elsewhere. When the first relatively inconsequential 'signs' came
in 1997, an old-fashioned financial panic was -- with the benefit of
hindsight -- probably inevitable. Sachs and Wing (1999) also
consider the Asian financial crisis to be simply another example of
financial panic involving international creditors.[20]
Krugman also goes on to explain the depth of the panic as being a
consequence of an international financial system that has become
'dangerously efficient'.[21] Unregulated computer-led
currency trading more often than not has an increased negative effect
when arbitrary 'trigger points' are passed in the value of a particular
currency. 'Trading bands' set by national central banks, that are meant
to even-out sudden shifts in currency value, become ineffective once
panic sets in, and in some cases may even aggravate the sense of panic
as investors clamour to move their money out.
To blame the 'collusive' nature of East Asian capitalism as being at the
root of the crisis is far too simplistic. The roots of the crisis
lay more in the West, within the perceptions and understandings of key
Western economic players about the way the world economy works, and the
manner in which East Asia conducts its business within that world
economy. On the one hand, misunderstanding or ignorance of
cultural factors led to normal financial prudential policies being
suspended in a kind of oriental zero-gravity, where an inscrutable
'other' logic applied. Thus, occasional 'checks' to the various
Asian economies by Western investors and creditors did not occur as
often as they would have in the West. On the other hand, when the
first cracks did appear, the international market (in particular Western
creditors) reacted irrationally, displaying a sudden and
disproportionate loss of faith in the East Asian economies. This
crisis of belief, combined with ignorance, caused Western markets to
consider the entire East Asian region as if it were an integrated
cultural and economic whole.
Western neoliberalism, with its universalist-hegemonic agenda, attempts
to paper over differences in worldview and culture as if they did not
matter in the unitary realm of economics. The self-focussed,
self-interested individual is exalted as the principal and smallest unit
of capitalist production and consumption. Collectivist worldviews
are invalidated as mere pathways on the road to individualism.
Thus it should not be surprising that Western capital interests should
view Eastern state-capital cooperation ('collusion') with a deal of
suspicion, and attempt to retrospectively blame such 'collusion' as
being at the root of the crisis.
Notes
Ben Stavis (1999), The background to the Asian financial crisis, Asian Studies Program, Political Science Department, Temple University, Philadelphia (Early draft version)
Jeffery Frankel (1998), 'The Asian Model, The Miracle, The Crisis and the Fund'. Paper delivered at the US International Trade Commission, April. Available at http://www.stern.nyu.edu/~nroubini/asia/AsiaHomepage.html.
D. Jary and J. Jary (1991), Collins Dictionary of Sociology, HarperCollins, Glasgow
Dierks, RG (1997?) Sovereignty at risk: International Financial Markets, The State, and The Global City, at http://www.amacad.org/sp95rel.html
Glassman, JK (1998) `Cool It', The Washington Post, 6 October: pg A23
Feminism is very much a sub-discourse of Western individualist culture. It has completely failed to engage women in collectivist societies.
Richard Mead (1998), International Management: cross-cultural dimensions (2nd edition), Malden, Blackwell Publishers: pg 262
Mead (1998): pg 262
Mead (1998): pg 256
Mead (1998): pg 256
One example of this is the port and customs services in Indonesia, which were 'privatised' by contracting out these services to a European firm in an effort to wipe out corruption and pilfering on the docks. Indeed, corruption and pilfering have been eliminated, however importers are now forced to pay exorbitant prices to receival agents to get their goods off the wharf; all very legal, of course.
Various tables from Jeffery Sachs & Steven Radelet (1998), 'The Onset of the East Asian Financial Crisis' (draft) at http://www.stern.nyu.edu/~nroubini/asia/AsiaHomepage.html
Frankel (1998)
Frankel (1998)
Frankel (1998). This, despite somewhat disingenuous pronouncements in the same speech about the dangers of American triumphalism.
Paul Krugman (Mar, 1998), 'Paradigms of Panic: Asia goes back to the future.' at http://web.mit.edu/krugman/www/panic.html
Paul Krugman (Jan, 1998), 'What happened to Asia?' at http://web.mit.edu/krugman/www/disinter.html
Krugman (Mar, 1998)
Krugman (Jan, 1998)
Jeffrey D. Sachs and Wing Thye Woo (1999), 'The Asian Financial Crisis: What Happened, and What is to be Done', Harvard Institute for International Development and University of California, Davis, 21 January
Krugman (Mar, 1998)
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